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Salsarita’s Fresh Mexican Grill®

Food & Beverage Year: 2026
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What Is Salsarita’s Fresh Mexican Grill?

Salsarita’s Fresh Mexican Grill is a fast-casual franchise serving Mexican food such as burritos, tacos, quesadillas, and salads. The business model includes dine-in and carry-out service, and requires franchisees to serve alcohol unless specifically exempted. Restaurants are typically located in strip shopping centers, regional malls, and freestanding buildings, as well as non-traditional sites like airports and college campuses.

Salsarita’s Fresh Mexican Grill Franchise: Pros and Cons

This franchise boasts a perfect franchisee retention rate with zero non-renewals, but two outlet terminations in the past year and a middling stability score of 52 out of 100 suggest the system may be stalling.

Pros

The franchisor posts a perfect training and support score, meaning they invest heavily in getting you and your team up to speed.
There is a completely clean legal record with zero lawsuits, government penalties, or franchisee-initiated actions - a strong sign of a straightforward, low-friction relationship with its operators.
A zero rate of non-renewals shows that franchisees who complete their term nearly always choose to stay in the system, not walk away.

Cons

Two outlet terminations in the past year is on the high side for a system this size, suggesting that not every operator has found the unit economics workable.
The termination count combined with zero reacquired outlets and no pipeline of signed-but-not-open units could signal that the system has stalled - current operators are leaving and few new ones are being recruited.
The Franchise Stability Score lands at a middling 52 out of 100, indicating that overall franchisee retention is merely average for this industry - nothing special to justify an optimist's forecast.

Territory Protection

43/100
NORMAL

Salsarita’s Fresh Mexican Grill grants franchisees a protected territory, typically a one-mile radius, contingent on compliance with the Franchise Agreement. The franchisor retains the right to sell via e-commerce and alternative channels, and to develop additional units in the surrounding market.

Training & Support

100
Excellent

Salsarita’s Fresh Mexican Grill provides an extensive 186-hour training curriculum designed to prepare three managerial staff members for launch. The program includes on-site launch assistance, with travel and lodging expenses managed by the franchisee.

Franchisee Stability

52/100
NORMAL

Salsarita’s Fresh Mexican Grill receives a Normal Stability Score. Three-year turnover of 7.30% sits above the typical Food & Beverage franchise (around 5.6%), and the system had about 56 franchised outlets in the most recent year. Out of 13 total exits across the three reported years, ceased operations dominated with 10, alongside 3 non-renewals, no terminations, and no franchisor buybacks.

The dominance of ceased operations, with no terminations or buybacks, suggests location-level economics drove the exits-operators chose to close underperforming stores-rather than franchisor-franchisee friction. Given the pattern of closures, it would be wise to investigate the unit economics in the areas where stores have closed. For prospective franchisees, retention runs a bit below similar franchises; before signing, read Item 3 for lawsuits, read Item 17 for the rules on ending a franchise, and talk to current and former franchisees.

Unit Growth Analysis

Unit Growth Chart

Salsarita’s is shrinking, not growing-dropping from 71 to 60 units over three years means roughly one in six locations has closed. For a new owner, this signals a system where existing franchisees are voting with their feet, likely due to weak unit economics or insufficient support. You’d be buying into a brand that’s losing momentum, not gaining it, so the risk of inheriting a struggling territory or a thinning support network is real.

How Much Does It Cost to Open a Salsarita’s Fresh Mexican Grill Franchise?

Opening a Salsarita’s Fresh Mexican Grill franchise requires a total initial investment of $371,400 to $856,100, according to the 2026 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$371,400
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$856,100
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$30,000
Real Estate$258,500
Equipment & Assets$175,800
Reserves$10,000
Training$4,500
Other$0

Maximum Investment Breakdown

Franchise Fee$30,000
Real Estate$443,000
Equipment & Assets$293,200
Reserves$35,000
Training$10,500
Other$44,400

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

Frequently Asked Questions

Is Salsarita’s Fresh Mexican Grill a good franchise to own?

Whether Salsarita’s Fresh Mexican Grill is a good franchise depends on your goals, experience, and local market. Key factors from the 2026 FDD: Salsarita’s Fresh Mexican Grill operates 60 locations, received a legal risk score of 100/100, a training and support score of 100/100. Financial performance data is disclosed in Item 19. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a Salsarita’s Fresh Mexican Grill franchise worth the investment?

The value of a Salsarita’s Fresh Mexican Grill franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $371,400 to $856,100. Salsarita’s Fresh Mexican Grill disclosed average gross sales of $1,262,122 in 2026. The system reported 2 terminated units in 2026. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

What is the failure rate of Salsarita’s Fresh Mexican Grill franchises?

In the 2026 FDD, Salsarita’s Fresh Mexican Grill reported 2 terminated franchises and 0 non-renewals out of 60 total locations. Franchise closures can result from many factors including market conditions, operator decisions, lease expirations, and franchisor enforcement actions. The FDD's Item 20 provides the most detailed unit turnover data.

How long does it take to break even with a Salsarita’s Fresh Mexican Grill franchise?

Break-even timelines for Salsarita’s Fresh Mexican Grill franchises are not disclosed in the 2026 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is Salsarita’s Fresh Mexican Grill a franchise or a corporate-owned business?

As of the 2026 FDD, Salsarita’s Fresh Mexican Grill operates 52 franchised locations and 8 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

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