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Rocket Fizz®

Retail Year: 2025
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What Is Rocket Fizz?

Rocket Fizz is a franchise in the Retail category operating brick-and-mortar Rocket Fizz Shops, typically about 1,800 square feet (approximately 1,500 sq ft retail and 300 sq ft storage/office). It sells directly to individual consumers (B2C) from highly trafficked pedestrian, downtown, mall, or lifestyle center locations. The core product bundle is retail sales of unique old‑fashioned sodas, new-to-market beverages, energy drinks, hard-to-find candy brands, other confections and novelty items; franchisees are required to purchase certain proprietary products and may buy furniture, fixtures and equipment from the franchisor's distributor.

Rocket Fizz Franchise: Pros and Cons

The franchise's most notable strength is a $0 initial franchise fee (bottom 5% for retail), leaving more cash for build‑out and working capital, but its most notable risk is four outlet terminations (top 10%), which indicates several franchisees have exited the system and merits deeper investigation into why they left.

Pros

An initial franchise fee of $0 is well below what's typical in retail (bottom 5%), leaving you with more cash on hand for build-out and early working capital.
Zero disclosed lawsuits is well below what's typical in retail (bottom 5%), indicating a clean legal record and lower near-term legal risk for new operators.
Zero franchisor‑initiated enforcement actions is well below what's typical in retail (bottom 5%), suggesting the franchisor rarely needs formal enforcement and relationships with franchisees appear cooperative.

Cons

Zero corporate‑owned locations (bottom 5% for retail) means the franchisor does not run its own units, limiting its ability to test changes, iterate operations, and stay connected to day‑to‑day realities.
Four outlet terminations is unusually high for retail (top 10%), suggesting several franchisees have exited the system and warranting deeper investigation into why operators left.

Territory Protection

35/100
NORMAL

Rocket Fizz grants a protected 1–5 mile radius territory tied to the approved Franchised Location, but does not provide exclusivity and may develop additional units in the surrounding market. Territory rights are contingent on performance quotas, and the franchisor retains rights to sell via e‑commerce and alternative distribution channels.

Training & Support

60/100
NORMAL

The brand provides a robust 70-hour training curriculum designed to prepare two individuals for launch. The program includes on-site launch support for operational readiness; franchisees are responsible for travel and living expenses, and on-site assistance is available for an additional fee.

Unit Growth Analysis

Unit Growth Chart

This franchise grew from 83 units in 2022 to 101 in 2025, with additions of +3, +3, and +12 units in 2023–2025 respectively (yearly growth ≈ 3.6%, 3.5%, and 13.5%), indicating an accelerating trajectory driven by a large jump in 2025. For investors this acceleration-12 of the 18 net new units (≈66.7%) came in the latest year-signals improving expansion momentum and scale potential, but the concentration of growth in one year means sustainability, unit economics, and franchise support should be validated before extrapolating continued high growth.

How Much Does It Cost to Open a Rocket Fizz Franchise?

Opening a Rocket Fizz franchise requires a total initial investment of $125,900 to $274,500, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$125,900
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$274,500
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$25,000
Real Estate$22,200
Equipment & Assets$64,500
Reserves$10,000
Training$1,000
Other$3,200

Maximum Investment Breakdown

Franchise Fee$25,000
Real Estate$75,000
Equipment & Assets$111,500
Reserves$40,000
Training$5,000
Other$18,000

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

How Much Do Rocket Fizz Franchise Owners Make?

Rocket Fizz franchise locations reported average gross sales of $514,397 and median gross sales of $444,437 in 2025, based on financial performance data disclosed in Item 19 of the Franchise Disclosure Document.

Average Gross Sales:
$514,397
Median Gross Sales:
$444,437
High Gross Sales:
$1,207,838
Low Gross Sales:
$115,322
Sample Size:
78
Percent Attaining Average:
39.7%
Audit Status:
Unaudited
Franchise vs Corporate Performance: Only franchised unit data are provided for 2022–2024; no company-owned or affiliate P&L figures are included, so performance comparison to corporate stores is not possible from this Item 19.
Performance Variability Analysis: Average gross sales for the 78 franchised shops in 2024 were 514,397 with a wide spread from 115,322 to 1,207,838, and only about 39.74% of shops met or exceeded the sample average, indicating substantial variability across locations.
Data Scope and Limitations: The figures are unaudited and represent only shops open >1 year and for which data were available (78 of 101 franchised shops in 2024), and the franchisor explicitly does not disclose expense or net income data in this Item 19.

Frequently Asked Questions

Is Rocket Fizz a good franchise to own?

Whether Rocket Fizz is a good franchise depends on your goals, experience, and local market. Key factors from the 2025 FDD: Rocket Fizz operates 101 locations, received a legal risk score of 100/100, a training and support score of 60/100. Financial performance data is disclosed in Item 19. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a Rocket Fizz franchise worth the investment?

The value of a Rocket Fizz franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $125,900 to $274,500. Rocket Fizz disclosed average gross sales of $514,397 in 2025. The system reported 4 terminated units in 2025. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

What is the failure rate of Rocket Fizz franchises?

In the 2025 FDD, Rocket Fizz reported 4 terminated franchises and 0 non-renewals out of 101 total locations. Franchise closures can result from many factors including market conditions, operator decisions, lease expirations, and franchisor enforcement actions. The FDD's Item 20 provides the most detailed unit turnover data.

How long does it take to break even with a Rocket Fizz franchise?

Break-even timelines for Rocket Fizz franchises are not disclosed in the 2025 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is Rocket Fizz a franchise or a corporate-owned business?

As of the 2025 FDD, Rocket Fizz operates 101 franchised locations and 0 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Interested in Rocket Fizz?

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