PopUp Bagels^®

Food & Beverage • Year: 2025

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What Is PopUp Bagels?

PopUp Bagels is a franchise bagel shop concept specializing in unique flavors of bagels and multiple flavors of schmears. The franchisor grants franchises and multi-unit development rights to develop and operate PopUp Bagels Shops under mandatory brand standards and requires franchisees to sign the franchisor's Franchise Agreement and related owner undertakings. Franchisees must purchase certain food, beverage items, and paper products from the franchisor’s commissary affiliate, and the initial franchise fee for each shop committed under a Development Rights Agreement is $35,000.

PopUp Bagels Franchise: Pros and Cons

A Territory Protection Score of 51, well above typical for Food & Beverage (top quarter), gives you a meaningful protected area from nearby franchised competitors, but the system has zero franchised units, so you'd be among the first operators with limited ability to verify unit-level profitability or speak with existing franchisees.

Pros

A Territory Protection Score of 51 is well above typical for Food & Beverage (top quarter), giving you a meaningful protected area from nearby franchised competitors.

Zero disclosed lawsuits, zero franchisor enforcement actions, zero government penalties, and zero franchisee‑initiated judgments/settlements indicate a clean legal and regulatory record - a favorable sign for lower litigation and compliance risk.

A 0% manager required equity percentage means you are not forced to vest managers with ownership, giving you flexibility to design manager compensation and equity arrangements to suit your business.

Cons

Zero franchised units places this system at an early stage, which makes it difficult to complete standard due diligence like speaking with existing or former franchisees - you'd be among the first operators.

Zero franchised units also means there is limited evidence the brand can reliably replicate unit-level profitability and operational consistency across independent owners, increasing uncertainty about future returns.

Lawsuits & Legal Risk

100

Excellent

PopUp Bagels reported no material legal proceedings,

Territory Protection

51/100

Good

PopUp Bagels grants a non-exclusive Area of Protection (generally 15,000-population) that expressly excludes Non-Traditional Venues. The franchisor retains rights to develop or authorize other units and alternative distribution (including e-commerce and retail), provides no right of first refusal, and permits relocation only with its consent and specified conditions.

Training & Support

67/100

NORMAL

The brand provides a focused 50-hour training curriculum designed to prepare four initial trainees through classroom instruction and hands-on operational practice. The program includes on-site launch support for operational readiness, with travel and lodging expenses managed by the franchisee and additional on-site support available for separate franchisor fees.

How Much Does It Cost to Open a PopUp Bagels Franchise?

Opening a PopUp Bagels franchise requires a total initial investment of $312,600 to $884,150, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$312,600

Franchise Fee

Real Estate

Equipment & Assets

Reserves

Training

Other

Maximum Investment

$884,150

Minimum Investment Breakdown

Franchise Fee$35,000

Real Estate$143,500

Equipment & Assets$93,600

Reserves$10,000

Training$2,500

Other$28,000

Maximum Investment Breakdown

Franchise Fee$35,000

Real Estate$563,000

Equipment & Assets$214,350

Reserves$15,000

Training$14,000

Other$42,800

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

Frequently Asked Questions

Is PopUp Bagels a good franchise to own?

Whether PopUp Bagels is a good franchise depends on your goals, experience, and local market. Key factors from the 2025 FDD: PopUp Bagels operates 9 locations, received a legal risk score of 100/100, a training and support score of 67/100. The franchisor does not disclose financial performance data. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a PopUp Bagels franchise worth the investment?

The value of a PopUp Bagels franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $312,600 to $884,150. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a PopUp Bagels franchise?

Break-even timelines for PopUp Bagels franchises are not disclosed in the 2025 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is PopUp Bagels a franchise or a corporate-owned business?

As of the 2025 FDD, PopUp Bagels operates 0 franchised locations and 9 company-owned locations. PopUp Bagels currently operates as a predominantly company-owned system, though franchise opportunities are being offered through the FDD.

Does PopUp Bagels disclose franchise revenue data?

PopUp Bagels did not disclose financial performance data (Item 19) in their 2025 FDD. Not all franchisors choose to publish this information.

Interested in PopUp Bagels?

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