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Poke Bowl United®

Food & Beverage Year: 2025
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What Is Poke Bowl United?

Poke Bowl United is a fast-casual franchise specializing in Hawaiian-style poke bowl dishes and related food and beverage menu items. Franchisees operate single-location outlets under the Poke Bowl United Marks and System, serving customers via dine-in, take-out, and delivery channels. The primary revenue source is the sale of food and beverages from the branded menu.

Poke Bowl United Franchise: Pros and Cons

The franchise’s biggest strength is its uniformly clean record - 0 disclosed lawsuits, 0 outlet non‑renewals, 0 terminations, 0 reacquired outlets and 0 government penalties (all bottom 5%) - while the main risk is those zeros may reflect a very small or young system with limited data, leaving dispute handling and resale prospects unclear.

Pros

0 total disclosed lawsuits (bottom 5% for Food & Beverage) - a clean legal record is a positive indicator that reduces the likelihood of system-level litigation and related disruption to your operations.
0 outlet non‑renewals, 0 outlet terminations, and 0 reacquired outlets (each bottom 5% for Food & Beverage) - these low churn signals point to stronger franchisee retention and greater operational stability than you typically see in this sector.
0 government penalties or orders, 0 franchisor-initiated enforcement actions, and 0 franchisee-initiated judgments/settlements (all bottom 5%) - the franchisor appears to maintain regulatory compliance and has not needed frequent formal enforcement, which simplifies day-to-day franchise management.

Cons

Uniformly zero reported legal and disciplinary incidents across disclosures (all bottom 5%) provides limited evidence of how the franchisor handles real-world disputes or difficult operator situations, making it harder to judge long-term risk and resale prospects.
The near-absence of adverse events in the filings (bottom 5%) can indicate a very young or small system or limited historical data; you’ll need to confirm system age, unit count, and speak to long-tenured franchisees to validate that the clean record reflects mature performance rather than limited reporting.

Territory Protection

43/100
NORMAL

Poke Bowl United grants a non-exclusive protected Territory (≈50,000 population) identified after site approval and attached to the Franchise Agreement, providing limited protection during the term that is contingent on meeting performance quotas; the franchisor retains rights to sell via alternative distribution channels/e-commerce and to develop nearby units without ROFR.

Training & Support

98
Good

The brand provides a robust 120-hour training curriculum designed to prepare three managerial staff members for launch. The program includes on-site launch support for operational readiness; franchisees are responsible for travel and living expenses, and on-site support carries additional fees.

Unit Growth Analysis

Unit Growth Chart

This franchise moved from flat unit counts (7 units in both 2022 and 2023) to a sharp expansion-10 units in 2024 (+42.9% YoY) and 12 units in 2025 (+20.0% YoY). The cumulative rise from 7 to 12 units (a 71.4% increase) indicates resumed, healthy growth attractive to investors, though the drop from +42.9% to +20.0% shows growth is moderating and should be monitored for sustainability.

How Much Does It Cost to Open a Poke Bowl United Franchise?

Opening a Poke Bowl United franchise requires a total initial investment of $224,000 to $506,000, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$224,000
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$506,000
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$45,000
Real Estate$74,000
Equipment & Assets$54,000
Reserves$30,000
Training$5,000
Other$16,000

Maximum Investment Breakdown

Franchise Fee$45,000
Real Estate$246,000
Equipment & Assets$97,000
Reserves$60,000
Training$10,000
Other$48,000

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

How Much Do Poke Bowl United Franchise Owners Make?

Poke Bowl United franchise locations reported average gross sales of $1,914,499 and median gross sales of $1,660,863 in 2025, based on financial performance data disclosed in Item 19 of the Franchise Disclosure Document.

Average Gross Sales:
$1,914,499
Median Gross Sales:
$1,660,863
High Gross Sales:
$3,582,150
Low Gross Sales:
$1,141,662
Sample Size:
9
Audit Status:
Unaudited
Franchise vs Corporate Performance: The presented financials reflect company-owned outlets only, so there is no direct franchised-unit performance data to compare; prospective franchisees should not assume franchised outlets will mirror these company results.
Performance Variability Analysis: Sales vary materially across outlets (low about 1.14M, median 1.66M, high 3.58M), indicating notable variability and at least one high-performing location skewing the average above the median.
Data Scope and Limitations: The sample covers nine company-owned New York outlets for the most recent year and includes expense ratios but lacks dollar-based COGS or net income and any audited verification, limiting its applicability for forecasting franchised unit results.

Frequently Asked Questions

Is Poke Bowl United a good franchise to own?

Whether Poke Bowl United is a good franchise depends on your goals, experience, and local market. Key factors from the 2025 FDD: Poke Bowl United operates 12 locations, received a legal risk score of 100/100, a training and support score of 98/100. Financial performance data is disclosed in Item 19. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a Poke Bowl United franchise worth the investment?

The value of a Poke Bowl United franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $224,000 to $506,000. Poke Bowl United disclosed average gross sales of $1,914,499 in 2025. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a Poke Bowl United franchise?

Break-even timelines for Poke Bowl United franchises are not disclosed in the 2025 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is Poke Bowl United a franchise or a corporate-owned business?

As of the 2025 FDD, Poke Bowl United operates 2 franchised locations and 10 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Interested in Poke Bowl United?

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