PickUp USA Fitness^®

Health & Wellness • Year: 2025

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What Is PickUp USA Fitness?

PickUp USA Fitness is a franchise in the Health & Wellness category offering single, full-service, basketball-focused fitness clubs. The operational model is a brick-and-mortar fitness club location. It serves individual consumers (B2C) with a core service bundle of basketball training programs and basketball games plus weight and cardio equipment for youth and adult members.

PickUp USA Fitness Franchise: Pros and Cons

A perfect 100 training-and-support score means you can expect comprehensive onboarding and hands-on field help to reduce startup friction, but 72 signed-but-not-open outlets—an unusually high number—suggest the franchisor may be selling agreements faster than it can support openings or facing recurring site and buildout delays.

Pros

A perfect 100 training-and-support score is well above what's usual in Health & Wellness, meaning you can expect comprehensive onboarding and hands-on field support to reduce startup friction.

Initial franchise fees are refundable — an uncommon policy in Health & Wellness — which lowers your upfront signing risk compared with most systems.

No disclosed lawsuits, no franchisor-initiated enforcement, and no government penalties — all well below what's typical in Health & Wellness — signal a clean legal and regulatory record that reduces legal risk.

Cons

Seventy-two signed-but-not-open outlets is unusually high across all systems, suggesting the franchisor may be selling agreements faster than it can support openings or is facing recurring site and buildout delays.

Seven reacquired outlets is well above typical for Health & Wellness, indicating a higher-than-normal rate of past operators exiting the system.

Managers are required to hold equity and must provide 10% equity — an uncommon and relatively high requirement in Health & Wellness — which increases the cash you need and can complicate hiring or structuring management.

Lawsuits & Legal Risk

100

Excellent

The franchise reported no material legal proceedings.

Territory Protection

57/100

Good

Grants a protected operating area where the franchisor will not place other physical units. Franchisor retains the right to develop additional units, increasing local market density, to sell via e-commerce and alternative distribution channels, and to use different trademarks; protection is subject to performance contingencies, while the franchisee maintains site-specific relocation rights.

Training & Support

100

Excellent

The brand provides a robust 124-hour training curriculum designed to prepare four staff members for launch. The program includes on-site launch assistance as part of operational readiness; on-site support is available at additional cost, and travel and lodging expenses are managed by the franchisee.

How Much Does It Cost to Open a PickUp USA Fitness Franchise?

Opening a PickUp USA Fitness franchise requires a total initial investment of $351,766 to $788,054, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$351,766

Franchise Fee

Real Estate

Equipment & Assets

Reserves

Training

Other

Maximum Investment

$788,054

Minimum Investment Breakdown

Franchise Fee$45,000

Real Estate$55,000

Equipment & Assets$143,500

Reserves$50,000

Training$4,266

Other$54,000

Maximum Investment Breakdown

Franchise Fee$45,000

Real Estate$170,000

Equipment & Assets$336,500

Reserves$100,000

Training$7,054

Other$129,500

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

How Much Do PickUp USA Fitness Franchise Owners Make?

Average Gross Sales:

N/A

Median Gross Sales:

N/A

Sample Size:

Franchise vs Corporate Performance: The Item 19 provides combined systemwide data for affiliate and franchised clubs rather than separate franchised-only or company-owned performance, so direct comparison between franchisee and corporate outlets is not possible from this disclosure alone.

Performance Variability Analysis: Reported ranges (for example, monthly private training revenue from 1598 to 10407 with an average of 4804 and median of 4210) indicate substantial variability among clubs, suggesting location- and operation-specific factors meaningfully affect results.

Data Scope and Limitations: The disclosure covers operating clubs through year-end 2024 and pre-open data from 2017–2024 but does not provide unit-level gross sales or summarized net income in dollars, limiting its usefulness for precise revenue or profit forecasting.

Frequently Asked Questions

How much does it cost to open a PickUp USA Fitness franchise?

The total initial investment for a PickUp USA Fitness franchise ranges from $351,766 to $788,054, according to the 2025 Franchise Disclosure Document. This includes the franchise fee, real estate, equipment, training, and working capital.

What is the PickUp USA Fitness initial franchise fee?

The initial franchise fee for PickUp USA Fitness is $45,000, as stated in the 2025 FDD. This fee is paid upon signing the Franchise Agreement.

Does PickUp USA Fitness have any franchise lawsuits or legal issues?

PickUp USA Fitness received a legal risk score of 100 out of 100 in the 2025 FDD analysis. The franchise reported no material legal proceedings.

Does PickUp USA Fitness offer exclusive franchise territories?

PickUp USA Fitness received a territory protection score of 57 out of 100. Grants a protected operating area where the franchisor will not place other physical units.

What training does PickUp USA Fitness provide to new franchisees?

PickUp USA Fitness received a training and support score of 100 out of 100. The brand provides a robust 124-hour training curriculum designed to prepare four staff members for launch.

How many PickUp USA Fitness franchise locations are there?

PickUp USA Fitness had 16 total locations as of the 2025 Franchise Disclosure Document.

What type of business is PickUp USA Fitness?

PickUp USA Fitness is a franchise in the Health & Wellness category offering single, full-service, basketball-focused fitness clubs.

Interested in PickUp USA Fitness?

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