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The Picklr®

Entertainment & Recreation Year: 2025
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What Is The Picklr?

The Picklr is a franchise in the Entertainment & Recreation category operating from brick-and-mortar facilities that offer premier indoor pickleball courts and an event center. It serves a mix of individual consumers and organizational clients (individuals, teams, families, children, teens, young adults, and private/corporate events). The core service bundle includes court reservations, leagues, tournaments, clinics, open play, private/corporate events, a pro shop, simple pre-packaged food and beverages (and, where approved, alcoholic beverages) delivered through a membership-based business model.

The Picklr Franchise: Pros and Cons

The franchisor shows strong franchisee retention with 0 outlet terminations and 0 non‑renewals, but it carries a significant operational risk with 56 signed‑but‑not‑open outlets, which may indicate the system is selling agreements faster than it can support openings or facing site/buildout delays.

Pros

0 outlet terminations and 0 non‑renewals - both figures are well below what's typical for Entertainment & Recreation (bottom 5%), indicating existing franchisees have largely stayed in the system.
0 disclosed lawsuits, 0 franchisee‑initiated judgments/settlements, 0 government penalties, and 0 franchisor enforcement - all well below typical (bottom 5%), which points to a clean legal and regulatory record.
Manager required equity percentage: 0 - well below typical (bottom 5%), giving you flexibility to structure manager ownership and compensation without a mandatory equity hold requirement.

Cons

56 signed-but-not-open outlets - well above typical for the sector (top 5%); for a smaller system this can signal the franchisor is selling agreements faster than it can support openings or is experiencing site/buildout delays.
Initial franchise fee: $60,000 - in the top quarter for Entertainment & Recreation, so your upfront cash requirement is higher than many competitors.
Item 7 Assets (Min and Max): $0 - both figures are well below typical (bottom 5%), which reduces visibility into disclosed asset amounts and leaves more uncertainty about the franchisor's financial cushion.

Territory Protection

43/100
NORMAL

The Picklr grants a protected, zip-code-defined territory based on market density, with exclusive Development Territories for multi‑unit agreements and site-specific rights for each franchise. Territory rights are contingent on meeting performance quotas; franchisor retains e-commerce and alternative-channel sales and may develop additional nearby units without offering rights of first refusal.

Training & Support

52/100
NORMAL

The Picklr provides a targeted 56-hour training curriculum designed to prepare two initial trainees for launch. The program includes on-site launch support for operational readiness; franchisees are responsible for travel and living expenses, and on-site support is subject to additional franchisee-paid fees.

Unit Growth Analysis

Unit Growth Chart

This franchise was flat from 2023 to 2024 (7 → 7 units, 0% growth) and then accelerated sharply in 2025, adding 17 units to reach 24 - a 242.9% year‑over‑year increase. That spike signals renewed scaling momentum and potential franchise demand, but investors should validate the sustainability and quality of the 17‑unit expansion (sources of growth, unit economics, and support capacity) before assuming a permanent upward trajectory.

How Much Does It Cost to Open a The Picklr Franchise?

Opening a The Picklr franchise requires a total initial investment of $162,900 to $294,300, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$162,900
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$294,300
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$60,000
Real Estate$30,100
Equipment & Assets$0
Reserves$25,000
Training$5,000
Other$42,800

Maximum Investment Breakdown

Franchise Fee$60,000
Real Estate$68,500
Equipment & Assets$0
Reserves$100,000
Training$12,000
Other$53,800

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

The Picklr Franchise Earnings: Not Disclosed

The Picklr did not disclose financial performance data (Item 19) in their 2025 Franchise Disclosure Document. Not all franchisors choose to publish this information, which can make it harder for prospective owners to evaluate expected revenue before investing.

This franchise company did not publish these results.

Frequently Asked Questions

Is The Picklr a good franchise to own?

Whether The Picklr is a good franchise depends on your goals, experience, and local market. Key factors from the 2025 FDD: The Picklr operates 24 locations, received a legal risk score of 100/100, a training and support score of 52/100. The franchisor does not disclose financial performance data. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a The Picklr franchise worth the investment?

The value of a The Picklr franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $162,900 to $294,300. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a The Picklr franchise?

Break-even timelines for The Picklr franchises are not disclosed in the 2025 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is The Picklr a franchise or a corporate-owned business?

As of the 2025 FDD, The Picklr operates 22 franchised locations and 2 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Does The Picklr disclose franchise revenue data?

The Picklr did not disclose financial performance data (Item 19) in their 2025 FDD. Not all franchisors choose to publish this information.

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