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HydroDog®

Pet Services Year: 2024
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What Is HydroDog?

HydroDog is a franchise in the Pet Services category that offers mobile pet grooming services. The operational model is fully mobile, requiring franchisees to operate HydroDog Vehicles outfitted and painted to franchisor specifications and to operate under the HydroDog System. It targets individual consumers (B2C) with on-site grooming and related products, with the HydroDog Vehicle and the System (designs, equipment, inventory and service standards) as the core asset/service bundle.

HydroDog Franchise: Pros and Cons

The franchise's most notable strength is its clean legal and regulatory record-zero disclosed lawsuits, zero franchisee judgments, zero settlements, and zero government penalties-while its biggest risk is a very high maximum initial franchise fee of $195,693, which materially raises up-front acquisition costs before build-out and working capital.

Pros

Zero disclosed lawsuits, zero franchisee judgments, zero settlements, and zero government penalties - all well below what's common in Pet Services - point to a clean legal and regulatory record that reduces distraction and legal cost risk for operators.
Item 7 minimum assets of $1,099 and reserves of $0 - well below what's common in Pet Services - mean the ongoing cash cushion required is unusually small, lowering the amount of cash you need tied up in the business.
Zero outlet terminations and zero non-renewals - well below what's common in Pet Services - suggest low formal churn and that current franchisees have largely remained in the system.

Cons

A $195,693 maximum initial franchise fee - well above what's common in Pet Services - raises your up-front acquisition cost materially before build-out and working capital are added.
Zero corporate-owned units - well below what's common in Pet Services - means the franchisor does not operate locations themselves, which limits their ability to field-test changes and maintain firsthand operational insight.
Four reacquired outlets - well above what's common in Pet Services - primarily reflects past franchisees exiting the system and signals operator turnover you should investigate further.

Territory Protection

35/100
NORMAL

HydroDog grants a site-specific, non-exclusive mobile Territory (defined in Exhibit A) requiring incremental HydroDog Vehicle roll-out affecting market density per the Territory Development Schedule and contingent on meeting performance quotas; the franchisor retains the right to sell via e-commerce/alternative channels and to develop additional units in the surrounding market.

Training & Support

68/100
NORMAL

The brand provides an Extensive 137-hour training curriculum designed to prepare the 0 individuals included in the initial fee for launch, delivered through classroom instruction and on-site components. The program includes on-site launch support as an operational readiness tool; travel and lodging expenses are the franchisee’s responsibility and on-site support is subject to additional costs, while specific pre- and post-launch on-site day counts were not provided.

Franchisee Stability

50/100
NORMAL

HydroDog receives a Normal Stability Score. Three-year turnover of 8.16% sits above the typical franchise (around 6%) and below the high end of the industry range (around 11%). Out of 4 total exits, terminations dominated with 4, alongside no non-renewals, no franchisor buybacks, and no ceased operations.

The dominance of terminations indicates franchisor-initiated exits, which can mean operators struggled with the model or that the franchisor enforces standards aggressively. This is built on a compact track record (roughly 49 franchisees averaged across three years); continued retention as the system grows would solidify the picture. The system had about 18 franchised outlets in the most recent year, so observed patterns can shift as the brand expands. Ask for examples of why units were terminated, what remedial support was offered, and whether any recent operational changes addressed those issues. For prospective franchisees, retention is in line with industry peers.

How Much Does It Cost to Open a HydroDog Franchise?

Opening a HydroDog franchise requires a total initial investment of $153,847 to $461,573, according to the 2024 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$153,847
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$461,573
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$40,198
Real Estate$0
Equipment & Assets$1,099
Reserves$0
Training$5,000
Other$0

Maximum Investment Breakdown

Franchise Fee$195,693
Real Estate$1,750
Equipment & Assets$164,175
Reserves$50,000
Training$5,000
Other$44,955

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

How Much Do HydroDog Franchise Owners Make?

HydroDog franchise locations reported average gross sales of $139,666 and median gross sales of $126,242 in 2024, based on financial performance data disclosed in Item 19 of the Franchise Disclosure Document.

Average Gross Sales:
$139,666
Median Gross Sales:
$126,242
High Gross Sales:
$233,704
Low Gross Sales:
$80,697
Sample Size:
9
Percent Attaining Average:
33.0%
Audit Status:
Unaudited
Franchise vs Corporate Performance: Only franchisee-owned data are reported for 2023, so no direct comparison to company-owned outlets is possible; the franchised sample shows an average gross sales of 139666.46 for full-year operators.
Performance Variability Analysis: There is substantial variability across outlets with a high of 233703.95 and a low of 80696.75, and the mean (139666.46) exceeding the median (126242) which indicates a right-skew driven by higher-performing locations.
Data Scope and Limitations: The reported figures cover only nine full-time franchisee-owned units for calendar-year 2023 (two additional partial-year outlets are listed separately), results are unaudited, and no expense or net income data are provided.

Frequently Asked Questions

Is HydroDog a good franchise to own?

Whether HydroDog is a good franchise depends on your goals, experience, and local market. Key factors from the 2024 FDD: HydroDog operates 17 locations, received a legal risk score of 100/100, a training and support score of 68/100. Financial performance data is disclosed in Item 19. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a HydroDog franchise worth the investment?

The value of a HydroDog franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $153,847 to $461,573. HydroDog disclosed average gross sales of $139,666 in 2024. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a HydroDog franchise?

Break-even timelines for HydroDog franchises are not disclosed in the 2024 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is HydroDog a franchise or a corporate-owned business?

As of the 2024 FDD, HydroDog operates 17 franchised locations and 0 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Interested in HydroDog?

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