Home Matters Caregiving^®

Senior & Assisted Living Services • Year: 2026

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What Is Home Matters Caregiving?

Home Matters Caregiving is a franchise that provides non-medical in-home personal care, supplemental staffing services, and assisted living/residential care placement services. The operational model centers on delivering in-home personal care and deploying caregiver staff to other organizations, serving both individual seniors and their families (B2C) and institutional customers such as hospitals, rehabilitation centers, assisted living, memory care and skilled nursing facilities (B2B). The core service bundle comprises assistance with activities of daily living and instrumental activities of daily living, non-medical supplemental staffing for facilities, and placement services to research and arrange tours of appropriate residential care facilities.

Home Matters Caregiving Franchise: Pros and Cons

An exceptional Franchise Stability Score of 100/100 indicates strong owner retention, and the $0 initial franchise fee reduces upfront cash needs; however, Item 7 reserves can reach $112,500 and no Item 19 financial performance representation is provided, making revenue and payback estimates uncertain.

Pros

The Franchise Stability Score is Excellent (100/100) and well above industry norms, indicating unusually strong franchisee retention which reduces turnover risk and supports steadier revenue for owners.

The initial franchise fee low range is $0 (bottom 5% for the sector), which materially lowers your upfront cash requirement and makes entering the system less capital-intensive.

There are zero disclosed lawsuits, settlements, government penalties, franchisor enforcement actions, or fraud cases (well below typical), giving you a clean legal and regulatory record that lowers litigation risk and operational distraction.

Cons

The Item 7 reserves maximum is $112,500 (in the top quarter for the sector), which signals higher-than-normal monthly operating costs and increases the cash you must keep available before the business becomes self-sustaining.

Item 19 (financial performance representations) is not provided while about 86.8% of peers include one, reducing your ability to verify unit-level revenue performance and make confident projections about payback and profitability.

Lawsuits & Legal Risk

100

Excellent

Home Matters Caregiving reported no material legal proceedings,

Territory Protection

51/100

Good

Home Matters Caregiving grants a non-exclusive protected territory defined by contiguous zip/street/city/county boundaries with site-specific rights for a single home-based or small office and a target market density of approximately 200,000 people. Rights are contingent on meeting performance quotas; the franchisor retains the right to sell via e-commerce/alternative channels.

Training & Support

55/100

NORMAL

Home Matters Caregiving provides a focused 62-hour training curriculum designed to prepare two staff members for launch. The program includes on-site launch assistance as operational readiness support; travel and lodging expenses are the franchisee's responsibility, and on-site support is available for an additional fee.

Franchisee Stability

100

Excellent

Home Matters Caregiving earns an Excellent Stability Score. Three-year turnover of 0.00% is well below the typical franchise (around 6%), and it reflects no recorded franchisee departures over the three-year span used in reporting, not just unusually low churn in a single year. Across the three reported years, there were 0 total exits: no terminations, no non-renewals, no franchisor buybacks, and no ceased operations, meaning Item 20 shows an absence of exits to examine rather than one dominant exit mode to interpret; continued reporting will confirm whether this pattern persists.

This is built on a compact track record (roughly 30 franchisees averaged across three years); continued retention as the system grows would solidify the picture. For prospective franchisees, the picture so far is uniformly clean: every franchisee who came in stayed in.

Unit Growth Analysis

Home Matters Caregiving is at 32 units-up 26 locations since 2022 with an 88.2% year-over-year surge-a strong early validation that the model is catching on. This is a "Rocket Ship": as a new owner you can still secure attractive territory and ride momentum, but expect franchisor support, training, caregiver recruitment, and quality-control processes to be under pressure; plan extra time and capital to stabilize operations and customer acquisition.

How Much Does It Cost to Open a Home Matters Caregiving Franchise?

Opening a Home Matters Caregiving franchise requires a total initial investment of $99,525 to $207,000, according to the 2026 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$99,525

Franchise Fee

Real Estate

Equipment & Assets

Reserves

Training

Other

Maximum Investment

$207,000

Minimum Investment Breakdown

Franchise Fee$52,000

Real Estate$0

Equipment & Assets$3,700

Reserves$37,000

Training$1,000

Other$5,825

Maximum Investment Breakdown

Franchise Fee$52,000

Real Estate$4,000

Equipment & Assets$8,000

Reserves$112,500

Training$2,000

Other$28,500

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

Frequently Asked Questions

Is Home Matters Caregiving a good franchise to own?

Whether Home Matters Caregiving is a good franchise depends on your goals, experience, and local market. Key factors from the 2026 FDD: Home Matters Caregiving operates 32 locations, received a legal risk score of 100/100, a training and support score of 55/100. The franchisor does not disclose financial performance data. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a Home Matters Caregiving franchise worth the investment?

The value of a Home Matters Caregiving franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $99,525 to $207,000. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a Home Matters Caregiving franchise?

Break-even timelines for Home Matters Caregiving franchises are not disclosed in the 2026 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is Home Matters Caregiving a franchise or a corporate-owned business?

As of the 2026 FDD, Home Matters Caregiving operates 31 franchised locations and 1 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Does Home Matters Caregiving disclose franchise revenue data?

Home Matters Caregiving did not disclose financial performance data (Item 19) in their 2026 FDD. Not all franchisors choose to publish this information.

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