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Home Matters Caregiving®

Senior & Assisted Living Services Year: 2025
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What Is Home Matters Caregiving?

Home Matters Caregiving provides non-medical in‑home personal care, supplemental staffing services, and assisted living/residential care placement services. It serves a mix of individual clients-primarily senior citizens, their families and caregivers-and institutional customers such as hospitals, rehabilitation centers, independent living facilities, group homes, assisted living and memory care communities, and skilled nursing facilities.

Home Matters Caregiving Franchise: Pros and Cons

A clean legal record - 0 disclosed lawsuits, settlements, judgments, government penalties, enforcement actions, or fraud cases - is a major strength, but zero reported reacquisitions, terminations, and non‑renewals make it hard to assess system churn, so request closures, transfers, system age, and franchisee sample size.

Pros

0 disclosed lawsuits, settlements, judgments, government penalties, franchisor enforcement actions, or fraud cases - a clean legal and regulatory record that's well below what's typical in Senior & Assisted Living and is a positive indicator for franchisee risk exposure.
Initial franchise fee: $0 - at no upfront franchise fee you're starting far below the industry norm, leaving more cash on hand for build-out, staffing, or working capital.
Franchisee Right of First Refusal: Yes - this is uncommon in the sector (only ~5.8% offer it) and gives you priority to buy or match offers on nearby or available locations, which helps protect expansion and exit optionality.

Cons

Zero reported reacquisitions, terminations, and non-renewals may limit your ability to assess true system churn; per the expert guidance, a low reacquisition count alone doesn't tell the full story, so you should request additional churn details (closures, transfers), system age, and franchisee sample size to confirm stability.

Territory Protection

43/100
NORMAL

Home Matters Caregiving grants a protected, non-exclusive territory (typically ~200,000 residents) defined by zip codes or municipal boundaries; territory retention is contingent on meeting annual performance quotas and site-specific operating obligations. The franchisor retains e-commerce/alternative distribution, acquisition/use-of-different-trademarks rights and, in multi-unit deals, a right of first refusal.

Training & Support

49/100
NORMAL

The brand provides a focused 62-hour training curriculum designed to prepare two staff members for launch, emphasizing core operational and managerial functions. The program includes on-site launch support for operational readiness; travel and lodging are the franchisee's responsibility, and on-site assistance is available for an additional fee.

Unit Growth Analysis

Unit Growth Chart

This franchise is on an accelerating expansion path in absolute terms: unit counts rose from 6 (2022) → 7 (2023) → 12 (2024) → 17 (2025), a cumulative increase of 183% (6→17), with annual additions of +1, +5 and +5. For investors this signals healthy demand and scalable unit growth (strong net additions and momentum), though the year-over-year growth rate peaked at 71.4% in 2024 and has moderated to 41.7% in 2025-indicating stable absolute expansion but a decelerating percentage rate as the base grows.

How Much Does It Cost to Open a Home Matters Caregiving Franchise?

Opening a Home Matters Caregiving franchise requires a total initial investment of $92,525 to $166,500, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$92,525
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$166,500
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$52,000
Real Estate$0
Equipment & Assets$3,700
Reserves$30,000
Training$1,000
Other$5,825

Maximum Investment Breakdown

Franchise Fee$52,000
Real Estate$4,000
Equipment & Assets$8,000
Reserves$82,000
Training$2,000
Other$18,500

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

Home Matters Caregiving Franchise Earnings: Not Disclosed

Home Matters Caregiving did not disclose financial performance data (Item 19) in their 2025 Franchise Disclosure Document. Not all franchisors choose to publish this information, which can make it harder for prospective owners to evaluate expected revenue before investing.

This franchise company did not publish these results.

Frequently Asked Questions

Is Home Matters Caregiving a good franchise to own?

Whether Home Matters Caregiving is a good franchise depends on your goals, experience, and local market. Key factors from the 2025 FDD: Home Matters Caregiving operates 17 locations, received a legal risk score of 100/100, a training and support score of 49/100. The franchisor does not disclose financial performance data. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a Home Matters Caregiving franchise worth the investment?

The value of a Home Matters Caregiving franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $92,525 to $166,500. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a Home Matters Caregiving franchise?

Break-even timelines for Home Matters Caregiving franchises are not disclosed in the 2025 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is Home Matters Caregiving a franchise or a corporate-owned business?

As of the 2025 FDD, Home Matters Caregiving operates 16 franchised locations and 1 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Does Home Matters Caregiving disclose franchise revenue data?

Home Matters Caregiving did not disclose financial performance data (Item 19) in their 2025 FDD. Not all franchisors choose to publish this information.

Interested in Home Matters Caregiving?

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