Daisy^®

Home & Commercial Services • Year: 2025

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What Is Daisy?

Daisy is a franchise in the Home & Commercial Services category. It targets a mix of residential property owners and light commercial business owners, lessees, and managers (B2C and B2B). The core service bundle is local commercial and residential property technology installation and ongoing maintenance solutions.

Daisy Franchise: Pros and Cons

The franchise’s most notable strength is a $0 initial franchise fee, which leaves materially more cash for the $5,000–$10,000 Item 7 training and build-out; the main risk is that seven company-owned locations, well above the sector norm, signals strong franchisor corporate control that may limit franchisee expansion.

Pros

The initial franchise fee is $0, well below what's common in Home & Commercial Services, leaving you with materially more cash on hand for build-out and early operating expenses.

Zero disclosed lawsuits, zero franchisee-initiated judgments/settlements, zero government penalties, and zero franchisor-initiated enforcement actions is unusually clean for the sector, indicating low legal and regulatory friction for operators.

Item 7 training is estimated at $5,000–$10,000, higher than typical for this sector; that level of investment often corresponds to a more comprehensive initial training program and stronger operator preparation.

Cons

Seven company-owned locations, well above what's typical in this sector, indicates the franchisor maintains substantial corporate control-this can limit franchisee expansion opportunities and suggest the franchisor may prioritize corporate-run growth or market testing over rapid franchise development.

Lawsuits & Legal Risk

100

Excellent

Daisy reported no material legal proceedings,

Territory Protection

35/100

NORMAL

Daisy grants a non-exclusive, protected territory determined case-by-case with site-specific rights calibrated by market density and limited protection against active solicitation by others. Exclusivity depends on meeting development and performance contingencies; the franchisor may develop nearby units and sell through alternative distribution channels, including e-commerce.

Training & Support

50/100

NORMAL

The brand provides a robust 80-hour training curriculum designed to prepare two designated staff members for launch. The program includes on-site launch assistance focused on operational readiness; franchisees are responsible for travel and living expenses and for any additional fees associated with on-site support.

How Much Does It Cost to Open a Daisy Franchise?

Opening a Daisy franchise requires a total initial investment of $135,900 to $299,500, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$135,900

Franchise Fee

Real Estate

Equipment & Assets

Reserves

Training

Other

Maximum Investment

$299,500

Minimum Investment Breakdown

Franchise Fee$50,000

Real Estate$3,000

Equipment & Assets$24,200

Reserves$15,000

Training$5,000

Other$38,700

Maximum Investment Breakdown

Franchise Fee$50,000

Real Estate$25,000

Equipment & Assets$97,500

Reserves$50,000

Training$10,000

Other$67,000

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

How Much Do Daisy Franchise Owners Make?

Daisy franchise locations reported average gross sales of $4,539,006 in 2025, based on financial performance data disclosed in Item 19 of the Franchise Disclosure Document.

Average Gross Sales:

$4,539,006

Median Gross Sales:

N/A

High Gross Sales:

$4,539,006

Low Gross Sales:

$1,702,613

Sample Size:

Audit Status:

Unaudited

Franchise vs Corporate Performance: The Costa Mesa franchised location reported total revenue (4,539,006.30) comparable to or exceeding the company-owned location, indicating at least one franchised outlet can match corporate revenue levels in 2024.

Performance Variability Analysis: There is substantial variability among franchised locations, with revenues ranging from 1,702,612.85 to 4,539,006.30 in 2024, suggesting market, scale, or operational differences materially affect results.

Data Scope and Limitations: The data covers only two franchised locations (presented separately) and is unaudited and selective, so it may not represent typical franchisee outcomes or system-wide performance.

Frequently Asked Questions

Is Daisy a good franchise to own?

Whether Daisy is a good franchise depends on your goals, experience, and local market. Key factors from the 2025 FDD: Daisy operates 12 locations, received a legal risk score of 100/100, a training and support score of 50/100. Financial performance data is disclosed in Item 19. Prospective franchisees should review the full Franchise Disclosure Document and consult with a franchise attorney before making any investment decision.

Is a Daisy franchise worth the investment?

The value of a Daisy franchise investment depends on factors such as location, operator experience, and market demand. The initial investment ranges from $135,900 to $299,500. Daisy disclosed average gross sales of $4,539,006 in 2025. Franchise investments carry inherent risk, and prospective buyers should conduct thorough due diligence before committing capital.

How long does it take to break even with a Daisy franchise?

Break-even timelines for Daisy franchises are not disclosed in the 2025 Franchise Disclosure Document. Break-even periods vary significantly based on initial investment level, local market conditions, operating costs, and revenue ramp-up speed. Prospective franchisees should build a pro forma financial model using Item 7 cost estimates and, where available, Item 19 financial performance data from the FDD.

Is Daisy a franchise or a corporate-owned business?

As of the 2025 FDD, Daisy operates 5 franchised locations and 7 company-owned locations. Franchise opportunities are available through the franchisor's disclosure process.

Interested in Daisy?

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