Bach to Rock^®

{'canonical_name': 'Bach to Rock', 'business_model_summary': 'Bach to Rock is a franchise of music education centers offering a distinctive, socially interactive teaching method and proprietary curriculum. The operational model is brick-and-mortar Schools that require leasing or acquiring an approved site (typically suburban or urban retail locations) with state-of-the-art recording studios, practice rooms and equipment, although certain programs may be offered online with franchisor approval. Primary customers are individual consumers-particularly middle- and upper-income parents seeking instruction for children (primarily ages 5–16), with adults as a secondary audience. The core service bundle includes mandatory group and private lessons, band/jam sessions, early childhood programs, camps, parties, the DJ "Beat Refinery" program, and proprietary technology (Harmony Gateway) and operating Manuals.'}